Minutes of the Development (Fundraising) Committee Held on Tuesday, September 26, 1995 At Riley's Food & Fun Emporium - 221 Rideau Street, Ottawa 1. Roll Call: __________________ Gordon Pearson - Chair - au167 Lisa Donnelly - NCF Executive Director - am412 Andre L. Ouellette - Vice-Chair - bf766 Nazreen Ali-Kalinowsky - Recording Secretary - by573 Brett Delmage - Board Liaison - aa693 Miranda Gray - xx717 Steve Morrison - bd577 Natalie Bartlett - ag380 Mike Jankulak - xx821 Michael Zahab - as240 Meeting started at 7:30 p.m. 2. Approval of Minutes of August 29, 1995 Meeting: __________________________________________________ Item 2a - regarding the statement of e-mailing M. Darwin with ideas regarding auction....is now deleted. Minutes were approved subject to the above change 3. Business Deferred from last meeting: _____________________________________________ a) Fundraising Ideas Group: A subcommittee of the Development Committee (DC) comprised of three members namely Steve Morisson, Michelle Dean and Donna Shaw. The mandate of this group is to receive and prioritize fundraising ideas and present them to the DC. G. Pearson, requested input for discussions in terms of keeping the status quo of this sub-committee or making changes. Members of the DC felt that this subcommittee did a good job and should be kept intact with its present members. Immediately, Steve presented a verbal proposal of 3 on 3 basketball tourney to be hosted in conjunction with High Schools so that schools can raise funds to become NCF "line sponsors". It was suggested that a Committee member could be sent to each High School to initiate some discussions regarding line sponsorship. Steve to write and present his proposal to the committee at a later date. b) Erle's idea (Mimi Richard) has been withdrawn. c) Zaphod's Concert Night (Steve Morisson) 2 of 3 bands confirmed - date of concert tentatively booked for November 5, 1995. Concert will be at no cost to the NCF, 150 expected to attend, NCF should net $2 - $3 per head for the night. Zaphod to donate staff and facilities for night. Steve to update members on a need be basis and follow the Committee's policy of consulting the Director of Development before publishing any publicity information. 4. Project Updates: ________________________ a) Auction Supplemental (Mike Mason) Suggestions carried forward from last meeting (hosting of mini, small focused auctions) deferred to next meeting. b) Loonie Bin Party (Andre Ouellette) Date set for October 29, 1995 from 1:00 p.m. to ???. at Riley's Food & Fun Emporium, 221 Rideau Street; attendance confirmed so far as 8 people. RSVP to Andre by October 15, 1995. Andre described the on-site decor plans and online publicity plans. This promises to be a fun day with tarot card reading, door prizes and costume prizes....donations in the form of Loonies to be tossed in a bin set up for this purpose. Gordon will get some prizes. 5) Membership Donor Drive: _______________________________ a) Donor Recognition Program Personalized ID's: G.Pearson presented the PID's task force report to the Board. The strategy was to seek approval of the POLICY of offering Personalized IDs as a donor recognition tool. However, the report was forwarded back to the Development Committee by the Board for more implementation details, especially initial and ongoing costs (programming); campaign process - who, how, what, where and when; volunteers - human resource issues Committee discussions was lengthy and in depth.....some suggestions for reworking the proposal as follows: - clearly quantify the $$ value to be gained as a result of this initiative..(it is estimated to bring in approx. $90,000 per year) - prepare a comparative study of NCF fundraising events to date showing costs and benefits compared to PID's proposal. - clearly evaluate the values issue, relate to current tier system in place with aa and xx; compare this with the PID's proposal. - emphasize that the main target of this program would be new members not present members. - PIDs are an optional benefit - members would participate in program should they wish to and could obtain a PID with cash or in-kind contributions. - Volunteer Co-ordinators should decide criteria for awarding PIDs to volunteers - the Development Committee suggests a formula based on the number of hours worked (10 hours, for example) - PIDs would not be offered retroactively for past donations Donor Level adjustments: G. Pearson presented an initial proposal to revamp this area: Friends up to $25 ----donor listing in fund area Fans $26 to $50 - above plus e-mail ASCII rose Booster $51 to $99 - above plus personal e-mailed invitation to special events Patron $100 to $249 ---above plus personalized ID (optional) and invitation for 2 to special reception benefactor $250+ - above plus adopt-a-modem recognition (only 169 available). A number of new names were suggested for the donor levels. Discussion centered on donor pattern. During the Challenge Fund campaign very few people gave over $100; 50f the people gave $100 and up; average donation from available records was $32. It was suggested that some other donor recognition process be established perhaps a movie pass for a certain amount of donation. Other possible things to offer off-line was a certificate to be mailed to people or pins. It was agreed that any program should be easy to deliver, inexpensive and administratively workable. G. Pearson to review further. Gordon reported that he will be meeting on October 5, 1995 with Rebecca Last to enlist her help organizing a cocktail event to honor patrons. This evening will combine three purposes: 1) announce the attainment of 50,000 members; 2) to announce the honorary council members ....key partners 3) to announce the donor recognition program. Invited guests will be key political, diplomatic and corporate supporters and individual donors to pre-reception plus an open invitation to NCF members to the main reception. There will be a cash bar....The event may be named the 'The Coming of Age' of NCF. 6) Corporate Sponsorship update _______________________________ G.Pearson summarized the information September's Development Report to the Board - several new equipment donations have been secured. 7) Honourary Council: _______________________________ See donor levels and reception discussion above. 8) Other Business: _______________________ Next three meetings are booked at the RMOC, Billings Room for October 24, November 21 and December 18, 1995. Connection Sponsorship Group: This sub-group to be formalized comprising approx. 2 people to send out "line sponsorship" requests to corporations and do phone followups. Gordon will supply the materials and names of corporations for the group. Should be contacted on a consistent basis. 7) Adjournment & Next Meeting: ___________________________________ The meeting was adjourned at 9:00 p.m. The next meeting is set to be held on October 24, 1995 at the RMOC, Billings Room.